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Being the leading betting agency in Australia, and present in hotels and pubs nationwide, the TAB is a corporation that would hugely benefit from research into the viewership of sports at a hotel or pub. Being a locally based research plan, the NSW TAB was selected as the 'stakeholder' for this project.
The TAB has outlets at the three major sports pubs in my area - Moss Vale Hotel, Jemmy Moss Inn and Moss Vale Services club.
Tabcorp Limited
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